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Branding > Adopter Categories


Adopter Categories
Adopter Categories
Adopter Categories
Adopter Categories
Adopter Categories

The following information is about Adopter Categories.

Adopter Categories Defined

Persons or agencies that adopt an innovation are often classified into five groups according to the sequence of their adoption of it. (To illustrate this think of individual use of the Internet within the library, and for an agency, libraries that offer Internet access to the general public. 1) Innovators (first 2-5%); 2) Early adopters (10-15%)' 3) Early majority (next 35%); 4) Late majority (next 35%); 5) Laggards (final 5-10%). This is important when considering how long it may take for the general public to 'adopt' a product or service.

This definition is in context to Branding. See more contextual defintions for Adopter Categories.


Are you looking for additional Branding > Adopter Categories news? Try our new "Adopter Categories News Focus" area.

Social bookmarks are not available at the moment.

If you would like to find additional social bookmark based links on the topic of we recommend the Open Tag Directory > Adopter Categories. If you would like to find related tags we recommend Tag Patterns > Adopter Categories

Off-site Adopter Categories Research Links

If you still need additional information on Adopter Categories then we suggest the following off-site resources. Please note, because these resources are off-site we cannot guarantee the accuracy or quality of any information.

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