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Branding > Market Research
The following information is about Market Research.
Market Research Defined
The systematic gathering, recording and analyzing of data with respect to a particular market, where market refers to a specific user group in a specific geographic area.
This definition is in context to Branding. See more contextual defintions for Market Research.
As the recession heats up, so do relationships
Published July 5, 2009, 12:47 am, The News Journal
Credit the recession for staycations and bringing us more game-night parties at home, but also give it a shout for spurring more first dates.
Downturn dating: Hearts flutter as markets stutter
Published July 5, 2009, 12:36 am, GMA News
Credit the recession for stay-at-home vacations and bringing us more game-night parties at home. But also give it a shout for spurring more first dates.
Less treasure, more pleasure for 'transumer'
Published July 5, 2009, 12:27 am, Daytona Beach News-Journal
MIAMI -- Cassandra Smith spends $800 a month renting designer handbags and leases a luxury condo in downtown Miami. Environmentalist Zoee Turrill helped create a bike-sharing program at the University of Denver.
Cattlemen's group making the cut
Published July 5, 2009, 12:27 am, Denver Post
Meat scientist Bridget Wasser is on a search for what she calls "diamonds in the rough." Her prospecting tool is a 6-inch boning knife. The diamond field is a 27-pound beef chuck roll, not long ago a steer's shoulder.
Hard times for tourist towns means good deals for travelers
Published July 5, 2009, 12:14 am, Seattle Times
Travelers hitting the road around Washington this summer will notice lots of changes born of the recession — from lower menu prices to more child- and pet-friendly B&Bs and more hotel rooms available last-minute. This spells good deals for tourists but struggle for small-business owners, who are trying to find new ways to stay alive.
Emerging advertising trends to be highlighted in Ipsos research
Published July 5, 2009, 12:07 am, Zawya
05 July 2009 Ipsos Mena is conducting a detailed media and advertising trend analysis study looking at the top advertising agencies, leading brands and sector performance in the Middle East. The study will lead to a research paper that will be shared with the media and marketing professionals at the research pavilion at MMS 2009.
PC shipments plunge 11.47%
Published July 4, 2009, 11:06 pm, Zawya
Dubai: Personal computer shipments across the Gulf fell in the first quarter of this year due to weaker-than-expected desktop sales caused by the global economic slowdown, according to industry experts.
Datebook
Published July 4, 2009, 11:02 pm, The Indianapolis Star
MONDAY [7-6] American Community Survey, 2 p.m. Indiana State Library and Historical Building, 140 N. Senate Ave., Room 428. Organizations -- including nonprofits, government entities and businesses -- find out about using The Census Bureau's survey. Call (317) 232-3675.
Downturn dating: Hearts flutter as markets stutter
Published July 4, 2009, 10:33 pm, The Carmi Times
Credit the recession for staycations and bringing us more game-night parties at home. But also give it a shout for spurring more first dates. Economic woes, it seems, unleash something practically primal in many of us who find ourselves without a partner: a hard-wired desire for companionship.
Business Marketing: Don't try selling to everyone
Published July 4, 2009, 10:15 pm, The Times of Northwest Indiana
I often ask businesspeople, "Who is your targeted market, your ideal customer?" Most of the time the answer I receive is a disappointing, "Everybody."
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